Marketing

Our MBA Marketing specialization, available in the second year of the course and taught in accordance with Osmania University's syllabus, equips students with the essential skills and knowledge to excel in the dynamic field of marketing. This specialization offers a comprehensive curriculum designed to develop strategic thinking, analytical abilities, and practical insights needed for successful marketing careers.

Key Features:

• In-depth study of consumer behavior and market research techniques.

• Advanced training in digital marketing strategies and tools.

• Focus on brand management and integrated marketing communications.

• Emphasis on sales management and customer relationship management.

• Exposure to global marketing trends and practices through case studies and industry projects.